Empower
We support girls in owning their voice
Confidence Starts Here
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Envision Future Experience (EXP_01)
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Girl Scouts Marketplace (EXP_02)
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Rebranded Merch (PROD_01)
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Plan your Future Products (PROD_02)
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Book Club (SERV_01)
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GSA x Greenlight (COB_01)
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GSA x Duolingo (COB_02)
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Personal Finance (EDU_01)
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Personal Wellness (EDU_02)
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Experiment Subscription (PROD_03)
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GSA Coding (EDU_03)
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GSA Ascent (SBI_01)
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GSA Impact (SBI_02)
Extension Deliverables
Envision Your
Future Experience
EXP_01
This experience invites girls to roleplay as responsible working professionals to prepare and excite them for their future.
The Envision Your Future Experience will be set up so that girls will go through different stations that will better prepare them for adulthood, but also excite them for their futures. The stations will show previews of different careers, and they can learn about personal finances, like budgeting and bills. There would be mock interviews, a mock day in the life of different careers, and opportunities for them to envision their futures, like a station to try on a cap and gown.
Tied to the Mission
The Envision Your Future Experience reinforces our mission of empowering, mentoring, and fostering meaningful experiences for young girls so they can strengthen their communities and the world by preparing them and guiding them through their futures in a mock setting.
Experiencing mock interviews and mentorship.
Learning chemistry and guided experiments.
Directionals at the event location.
Book Club
SERV_01
The Book Club recommends books to young girls and gives them a safe space to discuss them.
The Book Club will be on the GSA website. There will be a section of recommended books and a discussion board. The list will be available at all times for anyone who visits the website, but there will be a log in feature where girls and parents can see the GSA book of the month and have discourse about the book. The books will be inspirational, habit building, and education focused.
Tied to the Mission
The Book Club reinforces our mission of empowering, mentoring, and fostering meaningful experiences for young girls so they can strengthen their communities and the world by providing books that support the mission and allowing them to have discussions with each other in safe place to gain confidence and social skills.
Read the Girl Scout reccomended book!
Be apart of Girl Scout Book Club by discussing online or by reading the book.
Using the Book Club website to explore this month’s book.
GSA x Greenlight
COB_01
A partnership with a kid-safe debit, savings, and budgeting app for the Girl Scouts.
Greenlight is a debit card and savings option for parents to give to their children. By partnering with Girl Scouts, this will provide the Scouts with a debit card so they can earn money at the Girl Scout Market and learn how to save and budget. This partnership will work great with the personal finance initiatives.
Tied to the Mission
GSA x Greenlight reinforces our mission of empowering, mentoring, and fostering meaningful experiences for young girls so they can strengthen their communities and the world by offering the girls a way to become comfortable and have experience with money, spending, saving, and budgeting, benefiting them now and giving them financial confidence for their futures.
The physcial cobranded card for the Girl Scouts and Greenlight crossover.
Learn how to save, budget, and spend money with their new card.
The GSA x Greenlight Card helps parents have easier conversations with their kids about finances.
GSA x Duolingo
COB_02
GSA x Duolingo offers girls an opportunity to learn a new language and explore cultures on their time.
This sub-brand initiative will provide girls with premium Duolingo features, promoting them to learn new languages and explore new cultures. The girls will have opportunities within their troop to have meetings where they share what they learned about the culture and speak in that language. It will teach girls to appreciate other cultures while obtaining skills that will prepare them for their futures.
Tied to the Mission
The GSA x Duolingo Initiative reinforces our mission of empowering, mentoring, and fostering meaningful experiences for young girls so they can strengthen their communities and the world by providing them with an opportunity to study and learn a new language, giving them a skill that will help them in their futures, while also offering the chance to explore and understand new cultures.
The girls can use their new langauge skills to meet new people and experience new things.
The GSA x Duolingo app brings cultures and access for young girls together.
Girls can learn a new language from their computer, tablet or phone.
Personal Wellness
EDU_02
Teaching girls about mental health, self-care, and personal wellness routines.
Teaching and promoting mental health at a young age will help girls feel more understood and validated, and help them if they face bullying. They will be taught the power of journaling, and there will be exercises on creating routines for themselves. We want the girls to have emotional intelligence and self awareness.
Tied to the Mission
Our Personal Wellness Class reinforces our mission of empowering, mentoring, and fostering meaningfulexperiences for young girls so they can strengthen their communities and the world by providing girlswith resources and mentorship on personal care and empower them to take care of themselves andspeak up so they have this support and knowledge for their futures.
The Personal Wellness website has videos, courses, and more ways to learn how to tend to yourself.
Personal Wellness class teachers girls how to be mindful and use the guided yoga courses.
Personal Wellness class teachers girls how to work through their emotions.
Experiment
Subscription
PROD_03
A monthly subscription to science kits with experiments that are safe but far from being pretend.
Not your average kid-friendly science kits, these are real experiment materials for girls to learn through, how to follow directions exact and learn about PPE. The girls can sign up for the subscription at an extra cost and receive monthly experiment kits. There will be times they break open geodes and identify minerals, and there will be more chemistry and biology-based experiments.
Tied to the Mission
The Experiment Subscription reinforces our mission of empowering, mentoring, and fostering meaningful experiences for young girls so they can strengthen their communities and the world by teaching them
about science in a hands-on, safe environment that gives them an experience that allows them to learn and gain confidence.
The Experiment Subscription comes in a shipped box every month.
The Experiment Subsciption teaches and gives young girls access to personal protection equipment.
The Experiment Subsciption has real experiements with safe materials.
SBI_02
Outdoor adventure division leans into exploration and environmental stewardship.
In order to keep some of our older traditions, this sub-brand allows girls to go on outdoor adventures, try camping, and learn about plants and animals. Having this division keeps our new brand initiative in line with empowering girls to be impact-, career-, and future-focused while also promoting them to connect with nature and learn more about their environments.
Tied to the Mission
Girl Scout Ascent reinforces our mission of empowering, mentoring, and fostering meaningful experiences for young girls so they can strengthen their communities and the world by providing girls with outdoor and naturistic experiences that reshape how they view themselves and what they are capable of, while also teaching them about their environments.